The business case for customer experience

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Make the business case

Providing a great customer experience has a direct impact to your bottom line. Strategic investment delivers increased profit, loyalty and team productivity.

Our infographic looks at the effect investing in customer experience will have on your business.

Supporting your project

Brand loyalty is closely linked to a positive customer experience. Customers are inclined to spend more money with those companies that make it easier to do business with them.

Customers are:

  • 19% more likely to recommend
  • 20% more reluctant to switch to a competitor product
  • 16% more likely to repurchase

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