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ContactBabel: “UK Customer Experience Decision-Makers” Guide

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Annual report from ContactBabel


In today’s fast-paced world of on-demand services, entertainment and products, customers have high expectations. Rather than wanting quick service, they crave personalised frictionless experiences.

ContactBabel surveyed 206 CX and contact centre professionals. As well as 1000 UK consumers.

This is the 3rd edition of the guide to CX solutions, issues and challenges. Aimed at helping CX professionals understand customer attitudes and needs. And the solutions available to help them deliver a superior CX.

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